Insights | Yes& | Performance-Driven Marketing Agency | Washington DC

Trusted Choice® Partnership: A Digital Campaign Success Story by Yes&

Written by Layla Masri | Oct 13, 2020 1:45:21 PM

We're proud to have supported Trusted Choice® independent agents in a digital and social campaign that showcased their partnership with Make-A-Wish®.

Yes& supported Trusted Choice® independent agents with a campaign that features their ongoing partnership with Make-A-Wish®.

We launched a multi-channel, digital and social marketing campaign to drive consumers to a microsite where they could learn about the partnership and "donate their click". We also created three animated videos to tell the story of each kid's request that Make-A-Wish recently granted.

When they visited the campaign landing page, Trusted Choice made a donation on their behalf to Make-A-Wish, and the campaign quickly reached their $100k donation goal.