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2021 Marketing & Branding Predictions: 12 Trends That Will Evolve Post-Pandemic

The team at Yes& shares key advice for how to make the most of 2021, focusing on trends for resiliency, creativity, customer-obsession, and adaptability.

Layla Masri

Digital Events Associations Virtual Events

How to Transition Award Ceremonies to An Engaging Virtual Environment

The 13th Annual Military IT Awards could not be  held in person due to the coronavirus pandemic. So, the Yes& events team brainstormed a way to deliver the awards ceremony in an interactive, virtual environment that added value to the event. 

Jenny Muchnikoff

Events Video B2G Associations Virtual Events

9 Tips for a Successful Virtual Award Ceremony Part 2

Don’t know where to start when moving an in-person awards ceremony to a virtual setting? Consider these tips for a  successful virtual awards event.

Kay Logan

Yes& News Events Yes& General

One HUGE Winter Gala for a Good Cause

On December 12th, the AFCEA (Armed Forces Communications and Electronics Association) Washington, D.C. chapter celebrated its 44th Winter Gala. More than 1,000 technology professionals, along with their partners from federal military and intelligence agencies, turned out in black tie for a festive evening of networking, great food and drink, and raising money to help underprivileged children in the Washington, D.C. area.

Carmel McDonagh

Yes& News Events Yes& General

Event Team Grows

Yes& adds a new Event Manager, Elizabeth Richards to the stellar team.  

Sarah Luzietti

Yes& News Branding Events

7 Lessons From AdWeek DC 2019

    It’s hard to get out of the office—but it’s worthwhile to attend industry events and other opportunities for continuing education in our rapidly evolving field. That’s why six Yes& staff members and I attended the sessions on October 3 at the Ronald Reagan Building.

Robert Sprague

Yes& News Events Yes& General

Yes& to Sponsor ADWKDC 2019

As the fourth-largest ad agency in the Washington, D.C region, Yes& has signed on as a sponsor of this year’s event, entitled “The Ripple Effect.”

Robert Sprague

Yes& News Events Associations

Yes& Produces 2019 Annual Meeting for ASAE Columbus

Six thousand association professionals, CEOs, and industry partners gathered in Columbus, Ohio in August for ASAE’s 2019 Annual Meeting and Exposition. Once again, as it has every year since 2005, Yes& produced a highly successful series of general sessions.

Robert Sprague

Events

AMA DC Inside Edition | Greg Kihlström, Yes& SVP Digital

On February 26th at this year's AMA DC Event, Greg Kihlstrom, Yes& SVP Digital, will discuss how brands who embrace agility and a nimble relationship with their customers are successful in a world of continual change. Here’s an inside look on Greg Kihlstrom: 

Jo Joslin

Events

How to Kick Off Your General Session in Style

In the immortal words of Yogi Berra, “It ain’t over ‘til it’s over.” True in baseball, certainly, and in most things. However, when it comes to events, an opposite aphorism may be more apropos: “It starts before it starts.”

Josh Golden

Events

Music: The Unsung Hero of an Event

As the producer of countless general sessions for large-scale conventions, annual meetings, and events for corporate and association clients for more than 25 years, I’ve had many opportunities to observe what show elements make the most difference.

Scott Babcock

Events

11 Tips for Creating a Captivating Big Screen Presentation

How do you design a big screen presentation that doesn't just engage, but captivates your audience? Here are a few tips. Your meeting is quickly approaching and you’ve been tasked to design and deliver an engaging, effective presentation on behalf of your company or organization.

Scott Babcock

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