Solid branding, prescient audience analysis, and keen outreach strategy are all essential to impactful recruiting. But effective content is key to touching and moving candidates to action.
Yes& News Digital Marketing & PR B2G Associations Government
Attracting a Diverse Workforce: What Messages Are You Conveying on Social Media?
Learn why it's more important than ever for companies to weave diversity and inclusion into the very fabric of their organizations if they wish to attract new talent.
Marketing & PR Public Relations B2G
Newsjacking: How to Inject Your Client into a Breaking News Story
The lifecycle of a breaking news story is like a bell-shaped curve. As the media buzz grows and the details start to come together, the curve rises. Learn more about how newsjacking can help you leverage breaking news, generate higher media coverage, and reach a greater audience.
Three Answers to Your Top Questions About Voice Listening
What role does “voice listening” play in the marketing equation? With so much misinformation, smartphone “conspiracy theories” brings up real concern, including the privacy of personal information and the effect that marketing has on the behaviors of vulnerable demographics. Here are answers to three of the most important questions about voice listening.
Marketing & PR Public Relations B2G Virtual Events
Virtual Caring: How AFCEA DC Set Records in an Unusual Holiday Season
The AFCEA Washington DC chapter largely focuses on the Department of Defense, intelligence community, national security, and military health-related agencies. Throughout the year, the chapter hosts a number of events to bring together these communities and foster collaboration between industry and government. Their most anticipated event of the year is the Winter Gala. Every December the chapter partners with the Marine Corps Toys for Tots Foundation, asking Gala attendees to bring a toy or two to donate to families in need around the beltway.
Events Yes& General Non Profit Culture Virtual Events
Giving Back with Women Veterans Interactive
As an agency, supporting your surrounding community is crucial - especially during difficult times. Learn how Yes& gave back to their network with Women Veterans Interactive, a non-profit in need of virtual event production support.
Digital Marketing & PR Government
Optimizing Virtual Recruiting in Government
Across the government and the private sector, social distancing and the COVID-19 pandemic is preventing in-person recruiting events and pushing employers and jobseekers towards virtual events and online opportunities for the foreseeable future. What does your agency need to creatively do, to remain relevant, attractive and competitive in the job market?
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