Insights

The ubiquity of the smart phone has put video production into the hands of billions. We have in our hands technology that can produce and transmit pictures and sound that are higher in quality than the finest professional cameras, editing, and graphics equipment could deliver even twenty years ago. And we use it: about 300 hours of video are uploaded to YouTube every second.

Millennials are no strangers to debt. With student loan debt ($1.48 billion) at nearly double the total amount of credit card debt in the United States, a large portion student loan debt belongs to millennials. In fact, debt is such an overwhelming influence on millennial thoughts and behavior that a recent survey by Credible showed that debt scares them more than death.

What keeps your company’s Chief Marketing Officer (CMO) up at night? Ask him or her, and you will probably get some iteration of the following: How do I protect/enhance my brand? Am I addressing the

Imagine you manufacture an iconic backyard barbecue accessory, and you wake up one morning to this headline: "Tiki torch-wielding white nationalists rally at UVA." Suddenly your TIKI® branded torches

It was Yogi Berra who declared, "I don't want to make the wrong mistake." Is this how you approach internal communications in your organization? Granted, there are many good reasons to take care. Internal comms mistakes can make employees angry or fearful. Laws can be broken, and regulations violated. Dirty laundry can find its way to customers, stakeholders, or the media. The damage—to morale, productivity, reputation,

Soon to be the largest generation in the United States according to Pew Research Center, millennials continue to move into the workplace and make up a considerable portion of the consumer base and economy, and Gen Z is following quickly behind.

Americans are being lied to. And they know it.

Download our free guide to reaching and engaging Millennials and Gen Z for financial services marketers. The Disruption Generation It’s widely recognized that millennials, those born between 1980 and 2000, have grown into a difficult economy to navigate.

Financial institutions are still struggling to reach millennials, and it's clear that the operating status quo for banks, credit unions, and other financial services companies is not cutting it.

Most professionals tend to think that social media platforms such as Facebook and Twitter should be used to connect with customers by showcasing company culture, featuring new products, and to provide an additional customer service channel.

What really keeps clients coming back?

Skeptical? Read on.