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    Jason Werden

    Jason Werden
    Public Relations Manager

    Recent Posts

    Marketing & PR Public Relations B2G

    Newsjacking: How to Inject Your Client into a Breaking News Story

    The lifecycle of a breaking news story is like a bell-shaped curve. As the media buzz grows and the details start to come together, the curve rises. Learn more about how newsjacking can help you leverage breaking news, generate higher media coverage, and reach a greater audience.

    Jason Werden

    Marketing & PR Announcement

    Yes& Promotes Two Senior-Level Agency Leaders to Vice President

    In June Yes& promoted two veteran marketing communications professionals: A.J. Guenther, to Vice President of Public Relations; and Mark Pedersen, to Vice President of Marketing Strategy.

    Jason Werden

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    Yes& is an independent integrated marketing agency serving the commercial, association, B2G, higher education, not-for-profit, and government sectors. Yes& brings “positivity + possibility” to clients nationwide from its hubs in the Washington, DC, Chicago, and Philadelphia areas.

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