Yes& Insights

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Branding Culture

10 Consumer Trends that are Evolving the Idea of “Home”

“Home” has always provided us with warmth, comfort, and refuge. But with social distancing and quarantining becoming a new way of life, homes are becoming the epicenters of consumer behavior.

Andrew Teie

B2G

‘Tis the (Government Buying) Season

Whether your organization is a multi-billion-dollar systems integrator or small, niche player, identifying ways to get in front of government decision-makers during the busy buying season is important as RFPs and contracts start to fly out agency doors. Here are a few tips on how to do just that.

A.J. Guenther

Announcement Yes& General Culture

Learnings from a Virtual Internship

Imagine this - it is the summer of 2020. Would you consider saying “Yes” to an internship opportunity that would give you the opportunity to work with creative and strategic advertising subject matter experts… but as a remote, online internship, where all your interactions are via webcam?

Fabrizio Aguirre

Virtual Events Video Associations B2G

22 Tips from the Trenches: What We've Learned From the Shift to All-Virtual Events

A few months ago, in the wake of the pandemic, the entire meetings and events market became fully virtual, a remarkable shift that happened almost overnight. Rather than cancel or postpone, many Yes& clients decided to give virtual events a shot—and now they’re glad they did.

Layla Masri

Marketing & PR Announcement Yes& General Culture

Yes& Makes the Inc. 5000 List for the Third Consecutive Year

NEW YORK, August 12, 2020 – Inc. magazine today revealed that Yes& is No. 3449 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The Alexandria-based marketing agency grew 108% over the previous year.

E.V. Dundon

Marketing & PR Public Relations B2G

Why Corporate Social Responsibility and Social Activism are Important for Your B2B Brand

B2C brands aren’t the only ones expected to tackle Corporate Social Responsibility (CSR). Learn how consumer views on CSR are changing and what it means for B2B suppliers.

Alfred Warren

Public Relations B2G

Making a PR Splash for Marine Environmental Protection

Marine species are being trapped and entangled by derelict fishing gear, and the National Fish and Wildlife Foundation (NFWF) has granted over $1M for scuba divers to remove it to protect U.S. coastlines. Yes& has been working on behalf of NFWF to bring televised media coverage to the Gulf Coast, which resulted in NFWF being recognized with a prestigious Hermes award.

Caitlin Bowman

Virtual Events Announcement

Tips for Virtual Speakers: Part 3

This is our final blog of a three-part series where we’re looking at ways to support and guide speakers for virtual events. We’ve shared the tips and tricks for setting up their physical space and we’ve explored ways to guide them in presenting online. And perhaps, the most critical piece of preparing your speakers is the technology.

Sara Rassi

Virtual Events Announcement

Tips for Virtual Speakers: Part 2

In this second blog of a three-part series, we’re looking at ways to support and guide speakers for virtual events. We first looked at the recommendations in and around the physical spaces of the speakers, so now let’s turn our attention to how they present online.

Sara Rassi

Virtual Events Announcement

Tips for Virtual Speakers: Part 1

In this three part series, we’ll take a look at the best tips and tricks for setting up your speakers for success across the space, the presentation, and the tech.

Sara Rassi

Creative Announcement B2G

Yes& Helps Akima Win Prestigious Hermes Creative Award

Akima and Yes& were honored with Platinum at the 14th Annual Hermes Creative Awards.

Kay Logan

Announcement B2G

AFCEA DC Rocks STEM Scholarships with Virtual Events

COVID-19 significantly disrupted the operations of organizations across the globe, and one industry hit extremely hard was the association community.

E.V. Dundon

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