Insights

The 13th Annual Military IT Awards could not be held in person due to the coronavirus pandemic. So, the Yes& events team brainstormed a way to deliver the awards ceremony in an interactive, virtual environment that added value to the event.

Adapting to the “new normal” these days feels like a high-speed car chase: Who can evolve the fastest to succeed? Recruiting in the government space is no different. Fortunately, the right marketing strategies can help government agencies efficiently and effectively reach qualified personnel and succeed in their recruitment efforts.

Golden arches, a green mermaid, an apple—these all evoke distinctive feelings and unequivocal associations. What are the secrets to logo success and how does your brand stack up?

We're proud to have supported Trusted Choice® independent agents in a digital and social campaign that showcased their partnership with Make-A-Wish®.

Don’t know where to start when moving an in-person awards ceremony to a virtual setting? Consider these tips for a successful virtual awards event.

WASHINGTON, D.C., September 11, 2020 - The Washington Business Journal (WBJ) recognized Yes& as one of the fastest growing companies in the Greater Washington area. The Alexandria-based marketing agency has made the list for its remarkable growth over the past three years.

The rapid transition to telework due to the COVID-19 outbreak caused many government information technology managers to rethink how to secure agency networks.

Fourteen Yes&ers attended this year's 4As StratFest, an event that celebrates and recognizes the best strategic thinking in marketing, media, and advertising around the world. What were some of the key takeaways?

Marketers have historically been responsible for bringing the brand to the customer. In 2020, it’s time for us to bring the customer to the brand. The customer experience revolution is upon us, and marketing leaders are uniquely positioned to re-evaluate our skillsets, update our strategies, and lead the charge.

Employees who are also parents are struggling during these challenging times. Read on about how you can make simple adjustments that can ease family stress and lessen the load on your multi tasking heroes.

Don’t know where to start when moving an in-person awards ceremony to a virtual setting? Consider this first half of our two-part series, concentrating on tips that will help pivot your awards ceremony to a virtual format.

“Home” has always provided us with warmth, comfort, and refuge. But with social distancing and quarantining becoming a new way of life, homes are becoming the epicenters of consumer behavior.