Yes& Insights

Inquiry. Ideas. Inspiration.

Announcement Yes& General

Two Senior-Level Hires Bring CX, UX, and Digital Expertise to Yes&

Yes& welcomes Layla Masri as Vice President of Digital Innovation, and Andrew Teie as Vice President of Brand Strategy and Customer Experience.

A.J. Guenther

Announcement Yes& General

Coronavirus Crisis Comms 101

If the coronavirus has taught communicators one thing, it’s that crisis contingency planning is vital to any organization.

Mike Smith

Announcement Yes& General

Yes& On Inc. 5000 Initial List of Fastest-Growing Private Companies

Alexandria-based marketing agency ranks No. 133 with a two-year revenue growth of 91 percent

A.J. Guenther

Announcement Yes& General

HR Considerations in Mergers and Acquisitions

Bob Sprague joined a panel on “HR Considerations in Mergers & Acquisitions,” sponsored by Quantive Events, at the Northern Virginia Chamber of Commerce February 12.

Yes&

Announcement Non Profit Yes& General

Board Members in New Places: Why Easterseals DC MD VA Looked to Josh Golden

Charities and not-for-profits typically draw their Boards from the ranks of long-time volunteers and donors. Board members are rightly valued for their commitment, their financial acumen, their connections, and their ability to raise money. Why would a charity like Easterseals DC MD VA break the mold and elect an advertising agency creative director to its Board?

Robert W. Sprague

Announcement Yes& General Healthcare

5 Tips on How to Build a Successful Public Sector Event Program

It was a record-breaking year for AFCEA Bethesda. The 12th Annual Health IT Summit, held January 15-16, 2020 in North Bethesda, Md., exceeded chapter goals for attendance, sponsorship, exhibitors, media coverage, and revenue.

Kay Logan

Announcement Yes& General Culture

7 Practices of the Hospitality Industry that Build Customer Experience

Yours is almost certainly not the only company that does what you do. So how can you create a unique and unequaled experience of what doing business with you looks, sounds, and feels like? There’s one industry that has been perfecting the customer experience for 250 years—hospitality.

Sarah Luzietti

Announcement Public Relations Yes& General

How Expecting the Unexpected Can Ensure Capital Campaign Success

Capital campaigns can be an uphill battle, with so much competition for nonprofit projects. It helps when an organization has a clear vision and a solid track record to back it up— yes, and, a marketing agency that specializes in message development and brand awareness to catapult them forward.

Lisa Daniel

Announcement Public Relations Yes& General

Yes& Helps ACLU Fight for Civil Rights

The American Civil Liberties Union of Virginia has selected Yes& to provide a communications audit—helping the civil rights and free speech organization prioritize top issues in 2020.

Mike Smith

Announcement Yes& General

New Year, New Faces

Yes& adds Jennifer Anderson, Senior Account Manager, and Alfred Warren, PR Account Executive to our talented team.

Sarah Luzietti

Virtual Events Announcement Yes& General

Event Team Grows

Yes& adds a new Event Manager, Elizabeth Richards to the stellar team.

Sarah Luzietti

Virtual Events Announcement Yes& General

One HUGE Winter Gala for a Good Cause

On December 12th, the AFCEA (Armed Forces Communications and Electronics Association) Washington, D.C. chapter celebrated its 44th Winter Gala. More than 1,000 technology professionals, along with their partners from federal military and intelligence agencies, turned out in black tie for a festive evening of networking, great food and drink, and raising money to help underprivileged children in the Washington, D.C. area.

Carmel McDonagh

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